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Jun 27, 2025
branding
As we notice consumer behaviour move further towards social media channels, packaging has come into more focus, especially when talking about convenience. Amazon has invented the idea of frustration-free packaging, which directly means designing both easy to open and functional packaging. Pac...
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May 24, 2021
marketing
The world of packaging is a pool of innovations where new strategies and ideas keep pouring in. The best ones become the trendsetters and retailers are bound to follow them in order to boost sales. This comes as no surprise since the packaging is the first thing that is noticed by customers when th...
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