Product launching is the combination of four important factors: profound marketing analysis, product testing, promotion, and packaging. In order to influence the decision-making process of your customers, you need to consider the buying intent of the targeted audience. It will assist you to come up with marketing strategies that are well-planned and effective enough to hit the mark for you.
Don’t take the packaging easy, it’s like a make-and-break decision for the success of your product. Arranging a launching ceremony and giving some discount for a few days will give an idea to your customers about the quality of your product. Publishing a press release will give more awareness to potential customers. You can also dispatch your product to the influencers as a gift so they share it with their viewers.
Let’s listen to the podcast for more detail!